James Phillips.

James brings more than 25 years of experience across the global travel and hospitality sector, with a career that spans tour operations, international hotel groups, and senior leadership roles in global distribution. He began his career with a leading tour operator before spending a decade with Starwood Hotels & Resorts and the Kempinski group, where he developed a deep understanding of hotel operations, commercial strategy, and partner engagement.

James later moved into the wholesale and distribution space, taking on leadership roles with GTA, where he oversaw sourcing across the EMEA and Americas regions, and subsequently with Hotelbeds, where he led Sales and Marketing. Most recently, he advised a range of travel and technology companies, including supporting the state of Connecticut’s venture capital arm on its travel portfolio—experience that broadened his perspective on innovation, investment, and emerging industry models.

At WebBeds, James draws on this diverse background to strengthen the company’s global partner ecosystem and elevate the commercial value delivered to suppliers and clients. He focuses on building long‑term, trust‑based relationships, enhancing the quality and breadth of supply, and ensuring WebBeds’ partners benefit from deeper collaboration and more strategic market engagement. His leadership helps shape a more connected, resilient, and customer‑centric network that supports sustainable growth across the regions he oversees.